This job category refers to roles that helps businesses attract potential customers and to effectively market and provide their products and services.
This role refers to individuals who provide support to marketing managers and executives on
projects such as developing sales strategies, marketing campaigns, collecting data and
interpreting marketing analytics.
BLOGGERS AND COPYWRITERS
This role refers to individuals who produce engaging and informative content on print ads,
catalog, web pages and other platforms on the web. It includes pitching ideas, researching
keywords and proofreading content for accuracy and quality.
This role refers to individuals who are skilled in creating visual text and images using computer
software and export it to posters, billboards, logos and other creative marketing materials.
LEAD GENERATION EXPERTS
This role refers to experts who specialize in market research to find and generate leads for
specific businesses and qualify potential customers.
This role refers to professionals who conduct market research and data analysis to come up with
solutions and improvements for business processes and systems.
This role refers to professionals who are skilled in creating print and digital content for businesses
that provide information about the products and services they offer.
This role refers to an individual skilled in expressing ideas and creativity through text. Their duties
include researching, collating of data, proofreading drafts and updating a writing project for a client.
This role refers to a writer skilled in developing product manuals, how-to guides, website help
sections, journal articles, and other content that distills technical information with ease and clarity.
This refers to an individual who is responsible for contacting potential customers on the phone to
sell products or solicit donations. Their duties include tracking customer contact lists, explaining
the benefits of their products and taking payment information.
INBOUND SALES REPS
This role refers to individuals whose duties include taking phone calls, assisting customers,
solving customer complaints, placing orders, scheduling appointments, and introducing products
and services of a business.
OUTBOUND SALES REPS
This role refers to individuals who are responsible in contacting potential customers to introduce
and sell products and services. Their duties include leads and generating sales and revenue for
organizations across all industries.
This role refers to individuals whose expertise is creating digital marketing methods to
communicate with customers and promote sales and activities. They help businesses spend their
marketing budget more effectively, obtain more valuable leads, and gain a higher return on
investment (ROI) for the business.
PPC (PAY PER CLICK)
This role refers to individuals that manage internet pay-per-click advertising campaigns including
the strategy, design, implementation, SEO, and analysis of ad performance.
SOCIAL MEDIA MARKETER
This role refers to experts in marketing and social media management. They enhance a business
social media presence to help attract potential customers, promote products and services and
expand business opportunities for revenue.